¿Qué tanto se afectarán los colombianos que compran en plataformas como Shein, Temu y Amazon con el IVA del 19%?

TL;DR

Colombia introduced new tax regulations via Decree 1474 of 2025, effective in 2026.
Purchases from cross-border e-commerce platforms exceeding $50 will now incur a 19% VAT.
Previously, purchases under $200 were exempt from VAT.
The change aims to prevent the misuse of the *minimis* rule for tax evasion and to ensure fair competition with national businesses.
Concerns exist about the potential impact on consumers accessing lower-priced goods.
In Q3 2025, the average online purchase value in Colombia was below $50.
International package arrivals more than doubled in 2025 compared to 2024.

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