Los pagos digitales ganan terreno en Colombia con las pymes como las grandes protagonistas del mercado

TL;DR

Digital payments are transforming commerce in Colombia, with SMEs at the forefront of this change.
In December 2025, Colombian businesses processed 12 million digital transactions, totaling $1.7 trillion in sales, a 50% increase from 2024.
Small businesses are increasingly adopting technology to sustain operations and expand their reach.
Bogotá led digital sales in December 2025 with $700 billion, a 53% increase, followed by Medellín ($170 billion, 40% increase) and Cali ($96 billion, 95% increase).
Sectors like retail, food and drink, services, tourism, and beauty/personal care saw significant increases in digital sales.
The trend aligns with global digital finance maturity, with potential for further growth in Colombia if access and financing are strengthened.

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