México espera ingresos millonarios por el Mundial de Fútbol 2026
Tres países serán los anfitriones de la próxima cita mundialista. Foto: Cortesía Fifa - A.P.I.
TL;DR
- Mexico could gain up to $10.833 billion from the 2026 World Cup.
- This figure triples the official economic impact estimate of $3.611 billion.
- Benefits can be expanded beyond host cities to activate national consumption.
- A strategy involving states, municipalities, and local businesses is essential.
- The World Cup should be viewed as a national platform, not just limited to three host cities.
- Past successful programs like 'La Gran Escapada' and 'Viernes Muy Mexicano' demonstrate the potential for significant economic impact.
- 'La Gran Escapada' generated $2.222 billion and 'Viernes Muy Mexicano' accumulated $2.667 billion.