Cencosud's TV 'Cambiatón': How to Participate and in Which Cities You Can Exchange Old Equipment
The event will be available in several cities with points in Jumbo and Metro stores. Photo: iStock
TL;DR
- Cencosud's 'Cambiatón de Televisores' campaign runs from April 16-19.
- Participants can exchange old, functional flat-screen TVs for a $200,000 bonus.
- The bonus is redeemable on new TVs over 55 inches at Jumbo and Metro stores.
- Collection points are located in Jumbo and Metro stores across several cities, including Bogotá, Medellín, Cali, Cartagena, and Cúcuta.
- The initiative aims to collect approximately 1,000 used TVs for donation to ABACO, with Cencosud also donating 100 new TVs.
- The program seeks to expand access to technology in vulnerable communities and reduce electronic waste.
- TV imports saw a significant increase in early 2026, driven by World Cup consumption expectations.