Tourism is already the second sector generating the most foreign exchange in the country, with US$11 billion
At the opening of the 45th Anato Tourist Showcase, the president of the guild, Paula Cortés Calle, highlighted that tourism has consolidated as the second largest generator of foreign exchange in the country, with annual revenues of close to US$11 billion and more than 900,000 direct and indirect jobs.
TL;DR
- Tourism is Colombia's second-largest generator of foreign exchange, with annual revenues of US$11 billion and over 900,000 jobs.
- The Anato Tourist Showcase is a key platform projecting over 234,000 commercial contacts and US$135 million in business opportunities.
- Key demands for the sector include reducing VAT on air tickets and tourism services, strengthening connectivity and infrastructure, and making tourism a state policy.
- Colombia has seen a significant increase in international visitors, growing from 1.5 million in 2010 to nearly 7 million in 2024.
- The sector represents over 15% of the country's total exports and over 50% of service exports.