Starbucks Brand Delivered 5,000 Trees to Huila Coffee Growers to Boost Coffee Sustainability
Starbucks delivered 5,000 trees to coffee growers in Huila. Photo: Courtesy
TL;DR
- Starbucks delivered 5,000 native trees to coffee farmers in Huila, Colombia.
- The initiative, "Together for Coffee," aims to promote sustainable agricultural practices and improve coffee quality.
- Trees provide shade, regulate temperature, protect soil, and enhance coffee bean quality and profitability.
- 153 coffee farmers in Garzón municipality benefited from this tree donation.
- The program, launched in 2022 with Starbucks Coffee Farmer Support Center, also offers training in sustainable agricultural practices.
- Customer purchases of 100% Colombian coffee in July and August 2024 funded the tree donation.
- The program has previously supported farmers in Santander and plans to expand to Cundinamarca and Antioquia by 2026.