Retail in Colombia Started 2026 with the Brakes On, Why Did Housing and Fuel Sales Fall?
The start of this 2026 has left a bittersweet taste in the country's cash registers. Although positive numbers are still being seen, the results of retail trade surprised analysts, who expected an expansion of 10.0%. Instead, a growth of 7.8% was reported, which represents the second lowest record in the last 12 months, based on data from Dane. This slowdown responds to an adjustment in family pockets, which have begun to correct their spending especially on products related to construction and fuels. This was revealed by the recent study by Economic Research and Market Analysis of Banco de Bogotá, led by its director, Camilo Pérez.
TL;DR
- Retail trade growth in Colombia slowed to 7.8% in January 2026, below the expected 10.0%.
- Reduced spending on construction materials (hardware stores) and fuels contributed to the slowdown.
- New home construction starts were historically low in January.
- Fuel sales contracted by 5.1%, the worst performance since late 2024.
- Sectors like IT, telecommunications equipment, sound and video equipment, and home appliances experienced significant growth.
- Everyday consumption goods, including footwear, clothing, food, and personal care products, maintained solid dynamics.
- High domestic interest rates are making financing high-value goods, such as vehicles, more expensive, moderating demand.
- Economic projections anticipate a GDP growth of 2.4% for 2026, lower than the 2.6% in 2025.