Jumbo and Metro’s ‘Cambiatón’: Trade in your old TV and get $200,000 to buy a new one
Under the campaign “With Jumbo and Metro, it’s more World Cup because we all win”, the brands launch ‘Cambiatón’, an initiative that invites Colombians to renew their television while contributing to a social cause.
TL;DR
- Jumbo and Metro are running a ‘Cambiatón’ campaign.
- Customers can trade in used TVs from April 16-19 at select Jumbo and Metro stores.
- In return, customers receive a $200,000 voucher for a new TV.
- Used TVs will be donated to communities in need through ABACO.
- Jumbo and Metro will donate a new TV for every 10 collected.
- The initiative aims to promote responsible consumption, reuse, and access to technology.