Juan Valdez's Global Bet: Flagship Store in Bogota, Over 90 Openings, and Over $1 Billion in Sales This Year

Camila Escobar Corredor, CEO of Procafecol. Photo: Courtesy

Juan Valdez's Global Bet: Flagship Store in Bogota, Over 90 Openings, and Over $1 Billion in Sales This Year

TL;DR

  • Juan Valdez is opening a flagship store in Bogota.
  • The company plans over 90 new store openings.
  • Sales are projected to exceed $1 billion this year.