tech
April 28, 2026
I Was Shocked, It Was Clearly Me: AI is Using Faces Without Consent to Create Web Series Characters
Christine Li is not an actress; therefore, when she saw herself in a social media microdrama playing a cruel character, her surprise was mixed with anger and fear.

TL;DR
- Influencer Christine Li and stylist Baicai had their images used without consent in an AI-generated microdrama on the Hongguo platform.
- The microdrama depicted Li and Baicai's digital doubles in negative and harmful roles, causing distress and fear.
- Hongguo removed the episode and stated they are strengthening content review, having dealt with numerous infringing microdramas.
- Legal experts note that while China has updated laws regarding AI-generated content and image rights, pursuing compensation for less-known individuals can be difficult.
- Both Li and Baicai fear professional repercussions due to their involuntary association with the controversial content.