This was the best-selling car in March in Colombia: a new brand entered the top
The Colombian automotive market has closed the first quarter of the year with unprecedented news that marks a before and after in the country's energy transition.
TL;DR
- The Tesla Model Y was the best-selling vehicle in Colombia in March 2026, with 1,791 units registered.
- This marks the first time an electric vehicle has led the Colombian market, displacing traditional combustion engine leaders.
- Factors contributing to the Tesla Model Y's success include greater inventory availability, stabilized prices for clean technologies, and improved charging infrastructure.
- Electric vehicle (BEV) sales in March reached 5,083 units, a 267% increase year-over-year.
- Hybrid vehicle registrations also saw substantial growth, increasing by 72.3% with 7,631 units.
- While Tesla had the best-selling individual model, Kia remains the leading brand overall, followed by Renault and Tesla.
- The top five best-selling models in March were the Tesla Model Y, Renault Duster, Kia K3, Foton BJ, and Kia Picanto.