Heineken will cut up to 6,000 jobs due to global drop in beer consumption

Heineken announced that it will eliminate up to 6,000 jobs in the next two years, a decision that will impact both operational and administrative areas...

Heineken will cut up to 6,000 jobs due to global drop in beer consumption

TL;DR

  • Heineken plans to cut up to 6,000 jobs worldwide over the next two years.
  • The job cuts represent approximately 7% of the company's global workforce.
  • The decision is driven by declining sales volumes in Europe and the Americas.
  • Restructuring includes brewery closures and consolidation of smaller markets into regional clusters.
  • Artificial intelligence is expected to play a role in expanding shared services.
  • Heineken's net revenue grew 1.6% to €28.9 billion in the last year, despite a 1.2% drop in global beer volume sold.
  • Growth was driven by emerging markets like Nigeria, Ethiopia, Vietnam, and India.
  • Europe saw a 3.4% decrease in sales volume, and the Americas saw a 2.8% decrease.
  • The company has lowered its profit growth projection for 2026 to 2%-6%, down from 4%-8%.
  • CEO Dolf van den Brink will leave the company in May, coinciding with the launch of a new five-year strategy.