fashion
March 24, 2026
Ryan Castro brings his "dancehall flow" to fashion with Colombian brand
Ryan Castro ventures into the world of fashion. The Colombian artist joins Agua Bendita to launch AWAA, an unprecedented collaboration that breaks the molds of summer. This capsule collection was co-created by the brand and the artist, who took on the role of creative director, participating in both the design of the garments and the direction of the campaign. The proposal fuses the sophistication of "handmade" with the "dancehall flow" and Caribbean influences that define his identity.
TL;DR
- Ryan Castro collaborates with Agua Bendita to launch the AWAA capsule collection.
- Castro served as creative director, designing garments and directing the campaign.
- The collection fuses handmade craftsmanship with dancehall and Caribbean influences.
- AWAA features over 40 items, including beachwear, ready-to-wear, and accessories for men and women.
- The name AWAA combines Castro's catchphrase "AWOO" and the brand name "AGUA."
- This marks Castro's second fashion venture, following his Ghetto Med line.
- He previously walked in Paris Fashion Week for KidSuper.
- The collection launches on March 26th in Agua Bendita stores worldwide.
- The collaboration aligns with the closing of Castro's "Sendé World Tour" concert in Medellín on April 25, 2026.