Ísimo anuncia la compra de 26 marcas propias de Merqueo

TL;DR

Ísimo acquired 26 private brands from Merqueo.
The acquisition aims to strengthen Ísimo's product portfolio and market presence.
Ísimo will gain access to Merqueo's technological advancements in logistics and inventory management.
Brands like Siembra Dorada, La Chocolatera, Dimistri, Cheffy, and Serenity will be available in Ísimo stores.
These brands will exclusively be Ísimo's by 2025.
Ísimo operates in 144 municipalities nationwide.

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